The ITALVEGA brand bicycle line was designed, imported, marketed and sold by Ben Lawee (1926–2002) in California from about 1970 until the late 1970s. Starting as a bike shop owner, Lawee imported Bianchi and Legnano bicycles, and was a distributor for Raleigh and Motobecane. Lawee also created the Univega and Bertoni bicycle brands.

These Italvega bikes were built by Torpado in Padua, Italy; this company was owned by the Torresini family. When Italvega ceased production, Lawee had his new brand, Univega, made in Japan.

Updated 10.2.2022

Italvega models offered

Viva Sport (entry model)
Nuovo Record

Super Speciale

Nuovo Sport
Super Record
Super Light (top level)

1973 ITALVEGA model SuperLight

Very few (if any!) other brands of bicycles came with such "drillium" components