Wilier
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Wilier
Dating from 1902 until 1952, then from 1969 to the present. The Wilier Triestina name is based upon Italian nationalism. Wilier is derived from “W”, which in turn is used as a as shorthand for “Viva”, as in “W il Giro.” For instance, “W l’Italia liberate e redenta” translates as “Long live Italy, liberated and redeemed.”
Triestina is a tribute to the city of Trieste.