Dijon, France

Updated 9.28.2022

  • 1946: founded by Gaston Lapierre in Dijon, France.
  • 1960: management taken over by his son Jacky Lapierre.
  • 1980s: MTBs grew to be bigger than road.
  • 1993: 33% sold to Accell Group (NL).
  • 1996: balance sold to Accell.
  • Currently managed by 3rd generation Gilles Lapierre.

An excellent article about Lapierre bicycle’s history on the Velo Collective.

Peter Stock's 1970s "Special Tour de France"

Do you have a nice original 1983 or earlier LAPIERRE we can use to illustrate the brand here?
Contact the

Seat tube decal